Digital Outdoor Advertising

The program is called the 1Malaysia Training Scheme (SL1M) attempts to increase graduates' employability by working with Government-Linked Companies (GLCs) and the private sector, which implements SL1M as part of their CSR (CSR). The BR1M guarantees that it exists. Soft-Skills Training and On-the-Job Training at the chosen employer were among the activities. It was acceptable for recent graduates who had not completed their IPTA or other foreign university degrees as well as for work graduates who were not yet qualified for a position. The LED Billboard Advertising was presented on the Kampar Perak Malaysia LED Billboard Advertising for product promotion. The Kampar Perak Malaysia LED Billboard Advertising was one of the main junctions that were able to cross between the Ipoh and Kuala Lumpur highways. The Kampar Perak Malaysia LED Billboard Advertising allow the ad more attractive due to its strategic location.

In an effort to lessen the burden on Malaysia's lower income groups, the former prime minister Datuk Seri Najib Tun Razak created the Bantuan Rakyat 1 Malaysia or BR1M programmes. The Barisan National Government has consistently brought up the challenges faced by the poor, and as a result, a programme was developed to assist the lower income group in coping with Malaysia's high cost of living. The BR1m programme was rebranded to Bantuan Sara Hidup Rakyat in 2018. The advertisement is displayed on the Kampar Perak Digital Screen Advertising since the location is the main junction between the Ipoh and Kuala Lumpur Highways at Kampar. Besides, the Kampar Perak Digital Screen Advertising have a large presence since there was a big screen panel involved on the road. Therefore, the advertisement presenting on the Kampar Perak Digital Screen Advertising for brand recognition to establish the goals for Malaysia citizens.